Wealthy PotSoFi Automated Investing Review (2026)
SoFi Automated Investing is a solid beginner robo that stands out for CFP access and its all-in-one ecosystem. It lacks tax-loss harvesting, so tax-sensitive investors may look elsewhere.
By Wealthy Pot · Last updated September 2026
Pros
- Very low minimum to start
- Access to human CFPs at no extra charge
- Bundled with SoFi banking and other products
- Simple, beginner-friendly
Cons
- No tax-loss harvesting
- An advisory fee was introduced in late 2024
- Fewer portfolio-customization options
Who SoFi Automated Investing is for
Best for beginners and SoFi users who want automated investing bundled with banking and occasional access to a human planner.
Fees & minimum
SoFi Automated Investing charges 0.25%/yr, with an account minimum of $50. Tax-loss harvesting: not offered.
The bottom line
SoFi Automated Investing is a solid beginner robo that stands out for CFP access and its all-in-one ecosystem. It lacks tax-loss harvesting, so tax-sensitive investors may look elsewhere. Main drawback: no tax-loss harvesting; an advisory fee was added in late 2024 (previously free).
Compare SoFi Automated Investing with…
See how SoFi Automated Investing stacks up in our robo-advisors comparison.
We summarize hands-on assessment, not user reviews. Advisory fees and account minimums change often and are re-checked against SoFi Automated Investing's official page. Some outbound links may be affiliate links — that never affects which services we include or how we rate them. Nothing here is investment advice.